HSBC has launched a new leadership programme at its $150m campus in Guangzhou that is aimed at transforming its corporate culture. Chief executive Georges Elhedery is driving the change, emphasising accountability and high performance. The programme will be implemented across HSBC’s global offices. Elhedery, who took over in 2024, faces the challenge of reshaping a workforce accustomed to a bureaucratic approach. The bank is also undergoing significant restructuring to cut costs and improve efficiency.


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